[et_pb_section fb_built=”1″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text module_class=”custom-post-title” _builder_version=”4.20.4″ _module_preset=”default” header_font=”|600|||||||” header_text_align=”center” header_text_color=”#dd1881″ header_font_size=”44px” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
[\/et_pb_text][et_pb_text module_class=”intro-wrap” _builder_version=”4.20.4″ _module_preset=”default” text_font=”Abel||||||||” text_font_size=”18px” text_orientation=”center” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
The Duchess\u2019 twee new lifestyle brand has alienated her fan base, with a source revealing she\u2019s too anxious to sleep over fear of yet another failure\u00a0<\/p>\n
[\/et_pb_text][et_pb_image src=”https:\/\/flatplan-plus-content.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/sites\/3\/2024\/03\/GettyImages-2069258523-1.jpg” title_text=”2024 SXSW Conference And Festival – Breaking Barriers, Shaping Narratives: How Women Lead On and Off the Screen” force_fullwidth=”on” _builder_version=”4.20.4″ _module_preset=”default” custom_margin=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_text module_class=”custom-gallery-caption” _builder_version=”4.20.4″ _module_preset=”default” text_font=”|600|||||||” text_text_color=”#FFFFFF” background_color=”#111111″ text_orientation=”center” custom_margin=”-2.75%||||false|false” custom_padding=”4px|8px|4px|8px|true|true” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
Meghan’s new lifestyle brand has raised a few eyebrows<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
While Meghan Markle teased fans in November by telling them that she and Prince Harry had \u201cso many exciting things on the slate\u201d for the year ahead, it still came as a shock to everybody when the Duchess dropped a new homewares brand last week.\u00a0<\/p>\n
With some serious Stepford Housewives meets Martha Stewart vibes, the Instagram page for ‘American Riviera Orchard’ so far gives nothing away, but the Trademark Application reveals that Meghan will sell home d\u00e9cor and kitchen items, including healthy edible jams, marmalades, and butters.\u00a0<\/p>\n
Meghan\u2019s fans have been delighted by her return to the public eye after a tough 2023, calling her new venture an \u201camazing new brand\u201d and insisting they \u201chave to go shopping for whatever Meghan is selling\u201d.\u00a0One fan added, \u201cI\u2019m truly so happy for her and can\u2019t wait for American Riviera Orchard to launch\u201d, while another added, \u201cSo happy for our self-made (soon to be) billionaire Princess.\u201d\u00a0<\/p>\n
[\/et_pb_text][et_pb_image src=”https:\/\/flatplan-plus-content.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/sites\/3\/2024\/03\/Screenshot-2024-03-20-at-15.53.49.png” title_text=”Screenshot 2024-03-20 at 15.53.49″ force_fullwidth=”on” _builder_version=”4.20.4″ _module_preset=”default” custom_margin=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_text module_class=”custom-gallery-caption” _builder_version=”4.20.4″ _module_preset=”default” text_font=”|600|||||||” text_text_color=”#FFFFFF” background_color=”#111111″ text_orientation=”center” custom_margin=”-2.75%||||false|false” custom_padding=”4px|8px|4px|8px|true|true” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
The website for American Riviera Orchard currently invites fans to sign up for the waiting list but will apparently bring with it products and even a Netflix cooking show<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” custom_padding=”||0px|||” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
However not all of the feedback has been positive, with PR experts questioning whether Meghan\u2019s team recruited \u2018fake\u2019 followers and why the products weren\u2019t advertised on the day of the launch.\u00a0<\/p>\n
Sources have also revealed how the mum-of-two felt the name of the brand, which is believed to stem from Meghan and Harry\u2019s hometown of Montecito \u2013 often called the \u2018American Riviera\u2019 – was \u201cauthentic\u201d to her.\u00a0<\/p>\n
But fans of the Royal Family have hit back amidst the couple\u2019s on-going feud with the monarchy, accusing Meghan, 42, of \u2018cashing in\u2019 on her title once more.\u00a0<\/p>\n
To make matters worse, Meghan\u2019s decision to launch the brand on the same day as the Diana Legacy Awards \u2013 attended by Prince William in London while Harry, 39, joined via Zoom – has been described as \u201cdesperate\u201d and smelling \u201cof attention seeking\u201d.<\/p>\n
And now a source tells Closer how \u201canxious\u201d Meghan knows full well that if her latest venture fails, it could spell \u201cdisaster\u201d for the Sussex brand and her own personal image.\u00a0<\/p>\n
[\/et_pb_text][et_pb_image src=”https:\/\/flatplan-plus-content.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/sites\/3\/2024\/03\/GettyImages-1241073045.jpg” title_text=”Queen Elizabeth II Platinum Jubilee 2022 – National Service of Thanksgiving” force_fullwidth=”on” _builder_version=”4.20.4″ _module_preset=”default” custom_margin=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_text module_class=”custom-gallery-caption” _builder_version=”4.20.4″ _module_preset=”default” text_font=”|600|||||||” text_text_color=”#FFFFFF” background_color=”#111111″ text_orientation=”center” custom_margin=”-2.75%||||false|false” custom_padding=”4px|8px|4px|8px|true|true” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
Meghan has been accused of cashing in on her royal connections<\/p>\n
[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
The insider says, \u201cShe\u2019s up all night going through every possible outcome. She\u2019s doing a great job of putting on a big show of being very confident, but the truth is she\u2019s dealing with a whole lot of anxiety.\u00a0If it doesn\u2019t succeed it will be devastating. She wants American Riviera Orchard to be a turbocharged version of Gwyneth Paltrow\u2019s Goop and if it works out it\u2019ll be brilliant, but if it doesn\u2019t, she knows full well it\u2019s disaster time.\u00a0<\/p>\n
\u201cTheir whole brand and reputation is on the line here. It\u2019s no wonder she\u2019s losing sleep over this and working her fingers to the bone, it really is make or break it time.\u201d<\/p>\n
And there\u2019s no doubt that Meghan\u2019s new brand is a dramatic U-turn on her previous ventures. After stepping back from the Royal Family in January 2020, Meghan\u2019s personal brand has focused on philanthropy and championing women, specifically the under-privileged and disempowered.\u00a0<\/p>\n
[\/et_pb_text][et_pb_image src=”https:\/\/flatplan-plus-content.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/sites\/3\/2024\/03\/Screenshot-2024-03-20-at-15.56.37.png” title_text=”Screenshot 2024-03-20 at 15.56.37″ force_fullwidth=”on” _builder_version=”4.20.4″ _module_preset=”default” custom_margin=”||||false|false” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_text module_class=”custom-gallery-caption” _builder_version=”4.20.4″ _module_preset=”default” text_font=”|600|||||||” text_text_color=”#FFFFFF” background_color=”#111111″ text_orientation=”center” custom_margin=”-2.75%||||false|false” custom_padding=”3px|8px|3px|8px|true|true” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n
Meghan’s podcast Archetypes is said to “investigate, dissect, and subvert the labels that try to hold women back”.<\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n Alongside her podcast,\u00a0Archetypes, Meghan has spoken out about empowering young girls and has ceaselessly campaigned for gender equality through her tours and speeches during her time as a working royal.\u00a0<\/p>\n She was also awarded a \u201cWoman of Vision\u201d award last year for \u201cher life-long advocacy for women and girls\u201d and made her first investment in coffee brand Clevr Blends \u2013 an entirely female led company. \u00a0<\/p>\n And while\u00a0it hasn\u2019t been an easy time for the couple \u2013 who were named by the Hollywood Reporter last year as the \u201cBiggest Losers\u201d \u2013 following the loss of their \u00a315 million Spotify deal last May, Meghan\u2019s latest project seems to signal a huge U-turn for her feminist values.<\/p>\n But with numerous reports suggesting that she and Harry are running out of money to fund their expensive lifestyle in Montecito, Meghan could well be tapping into the \u201ctrad-wife\u201d trend on Tik Tok, which has seen the most prolific housewives gain millions of loyal followers.\u00a0<\/p>\n Channelling the bizarre trend \u2013 which often sees immaculately made-up women cooking for their husbands while their children play beautifully in the background \u2013 Meghan posted a launch video on Instagram, showing her cooking up a storm as she arranges a vase of white roses in her own rustically beautiful kitchen.\u00a0<\/p>\n In another hazy shot, she is seen wearing a black ball gown while standing in the home she shares with Harry and their two children, Archie, four, and two-year-old Lilibet.\u00a0Reports have also suggested that a Netflix cooking show and possible relaunch of her now-defunct lifestyle blog, The Tig, could also be on the cards.<\/p>\n But the insider says Meghan knows that by alienating her usual fan base, she is taking a huge risk that could backfire spectacularly.\u00a0<\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/flatplan-plus-content.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/sites\/3\/2024\/03\/GettyImages-1728284194.jpg” title_text=”Project Healthy Minds’ World Mental Health Day Festival 2023″ force_fullwidth=”on” _builder_version=”4.20.4″ _module_preset=”default” custom_margin=”||||false|false” hover_enabled=”0″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/et_pb_image][et_pb_text module_class=”custom-gallery-caption” _builder_version=”4.20.4″ _module_preset=”default” text_font=”|600|||||||” text_text_color=”#FFFFFF” background_color=”#111111″ text_orientation=”center” custom_margin=”-2.75%||||false|false” custom_padding=”4px|8px|4px|8px|true|true” hover_enabled=”0″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n Meghan and Harry need this to work for their brand and their bank balance<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” hover_enabled=”0″ locked=”off” global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n \u201cShe\u2019s putting in the work 24\/7, but there\u2019s also an element of luck that she needs to have on her side,\u201d the source says. \u201cShe and Harry have a fan base but there\u2019s no guarantee this will catch on with them. To get people on board she\u2019s sold them a very confident outline and promised that it\u2019ll be a win-win for anyone who participates so there are huge expectations from the people that are backing her.\u00a0<\/p>\n \u201cIt\u2019s an awful lot to be responsible for and there\u2019s just no margin for error \u2013 this cannot fail. As cool as Meghan might look on the surface, she\u2019s extremely flustered and stressed behind the scenes, worrying about every little detail and where it could go wrong.\u201d<\/p>\n Last week a royal expert also claimed that Meghan will have spent an \u201cungodly amount\u201d on publicising her new brand.\u00a0<\/p>\n And now the source adds, \u201cThe expenses for this are astronomical, and not just the cost for all the staff, there\u2019s also the product development and production costs, the bills are through the roof.\u00a0Harry\u2019s being supportive and telling her it will all be fine, that she just needs to relax, but that\u2019s not at all helpful. There\u2019s too much on the line for her to just take it easy and she can\u2019t sleep at night.\u00a0<\/p>\n \u201cThe pressure on her right now is huge, if this doesn\u2019t pan out it\u2019s going to put her in a serious hole and it\u2019s hard to fathom how she\u2019ll crawl out.\u201d<\/p>\n [\/et_pb_text][et_pb_text module_class=”credit-texts” _builder_version=”4.20.4″ _module_preset=”default” text_font=”Aboreto|||on|||||” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n PHOTOS: GETTY<\/strong><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_class=”flatplan-readmore” _builder_version=”4.20.4″ _module_preset=”default” background_color=”#111111″ custom_padding=”35px||35px||true|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.20.4″ _module_preset=”default” width=”85%” custom_margin=”||||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” header_3_text_color=”#FFFFFF” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ module_class=”read-more-item” _builder_version=”4.20.4″ _module_preset=”default” width=”85%” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/flatplan-plus-content.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/sites\/3\/2023\/07\/Thumbnailtgqq.jpg” title_text=”Thumbnailtgqq” module_class=”read-more-thumbnail” _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text module_class=”read-more-headline” _builder_version=”4.20.4″ _module_preset=”default” text_font=”|700|||||||” text_text_color=”#FFFFFF” text_font_size=”16px” link_option_url=”https:\/\/apple.news\/ABgCYwvfNTKq0ormaQsj7Kw ” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n Meghan and Harry\u2019s last resort ‘therapy’<\/strong><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,3_4″ module_class=”read-more-item” _builder_version=”4.20.4″ _module_preset=”default” width=”85%” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_4″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/flatplan-plus-content.s3.eu-west-1.amazonaws.com\/wp-content\/uploads\/sites\/3\/2023\/07\/bwbnewn.jpg” title_text=”bwbnewn” module_class=”read-more-thumbnail” _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_4″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text module_class=”read-more-headline” _builder_version=”4.20.4″ _module_preset=”default” text_font=”|700|||||||” text_text_color=”#FFFFFF” text_font_size=”16px” link_option_url=”https:\/\/apple.news\/A0bBtVJeIRiSYmqM4nlVh6g” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n The sexy secrets behind Sofia Vergara\u2019s dirty divorce<\/strong><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" The Duchess\u2019 twee new lifestyle brand has alienated her fan base, with a source revealing she\u2019s too anxious to sleep over fear of yet another failure\u00a0<\/p>\n","protected":false},"author":12,"featured_media":2331,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[9],"tags":[],"class_list":["post-2330","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrity"],"acf":[],"modified_by":"closermag","_links":{"self":[{"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/posts\/2330","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/comments?post=2330"}],"version-history":[{"count":3,"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/posts\/2330\/revisions"}],"predecessor-version":[{"id":2341,"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/posts\/2330\/revisions\/2341"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/media\/2331"}],"wp:attachment":[{"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/media?parent=2330"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/categories?post=2330"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/flatplanplus.io\/closer\/wp-json\/wp\/v2\/tags?post=2330"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Read more from Closer<\/h3>\n