As we know, hydrated skin = happier, healthier skin, not to mention keeping those youthful looks on-point. ‘For our skin to feel supple and smooth, the top layer needs to be at least 10% water, if the percentage falls below 10%, skin will feel dry, itchy, and begin to flake,’ explains Dr Fabusiwa. This is when our hydrating moisturising heroes come into play – helping to prevent water loss and restore the skin’s protective barrier.

It’s also no surprise that with the recent run of cold (read: baltic) weather, all of us are experiencing a skin battering that can lead us all to looking a little, to put it kindly, windswept. Thankfully, this anti-ageing face cream from Dr Sturm can help to revitalise your precious epidermis. It’s not just us that love the brand, with celebs like Kim Kardashian and Irina Shayk all known fans of Dr B.

What makes this hydration hero even better is that it’s packed with potent antioxidants, ceramides, and skin-plumping ingredients, it works to smooth fine lines, firm texture, and boost radiance. Luxuriously lightweight yet deeply nourishing, it’s your ticket to a youthful, glowing complexion.

Water – the first and most vital ingredient in every moisturiser.

Humectants – ingredients that draw in water like a sponge from the lower layer of the skin (the dermis) to the upper layer (the epidermis). They include glycerol, urea and hyaluronic acid.

Occlusives – are paired with humectants and trap the moisture in.

Emollients – fill in the spaces between our skin cells, helping our skin feel softer and smoother. They’re often fatty acids such as stearic, linoleic and oleic.

Other ingredients – including vitamins (A, C and E) whose antioxidant properties rejuvenate the skin, sunscreens to protect against UVA/UVB rays and preservatives such as parabens to extend the shelf life, are often found in moisturisers.

‘You should cleanse, tone and add your essence or serum before applying moisturiser on top,’ instructs Dr Fabusiwa. ‘The moisturiser will help keep the lighter elements of your serums and essences locked nicely into your skin.’ Following moisturiser, in your daytime routine, you should always, always apply a broad-spectrum SPF. ‘As SPF is often a physical barrier – it’s important that it’s the final step so its protective actions aren’t blocked.’

Finding the best eyecream is equally as important as finding the right moisturiser for your skin. We would recommend applying moisturiser after applying your go-to eye cream to intensely treat your main under-eye concerns.